Die Investor Relations Community

Who is using annual reports and why?

The annual report is a central medium of financial and corporate communications. But who are the readers of annual reports and what are their interests? That's exactly what we explored in our study in cooperation with the Vienna University of Economics and Business. In this webinar, Stéphanie Hoermanseder (Vienna University of Economics and Business) and our reporting experts present the results of our user study. In the panel discussion, Laura Hennig (Hugo Boss), Julian Müller (Hugo Boss) and Markus Kleine-Beck (Covestro) answer questions from our viewers about their online report and the results of the implemented micro survey.

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